I’m Amanda Hofmann, the founder & creator behind WilmingtonMom, a trusted local resource helping families discover the best of coastal North Carolina and beyond.
Since 2020, I’ve built WilmingtonMom into a community of 60,000+ across platforms connecting local families with businesses, events, travel destinations and experiences worth knowing about.
About Me & Our Family
Mom of 3 • Creator • Author • Photographer/Videographer • Entrepreneur • Community Builder
I’m a mom of three sweet girls, and our family is often right alongside me exploring Wilmington, trying new things and creating memories together. They’re a big part of the inspiration behind WilmingtonMom and the reason I love sharing family-friendly places, experiences and adventures with our community and beyond.
CURRENT OFFERINGS
WEBSITE ADVERTISING
Dedicated Blog Posts • Featured Events Highlights • Product Reviews + More
Showcase your business on wilmingtonmom.com, the only dedicated media page for families in the Cape Fear region. Promote an upcoming event or showcase current promotions and improve SEO data for your business.
SOCIAL MEDA CONTENT CREATOR
Reels • Posts • Stories • Giveaways • Event Coverage
I partner with businesses, attractions, destinations and organizations to create authentic content that introduces them to my audience.
USER GENERATED CONTENT (UGC)
I create content, you share
– Short-form video
– Photography for your socials/website
– Reels/TikTok-style videos
– Family/lifestyle content
– Destination & hospitality content
– Food & restaurant content
– Event content
– Social-first branded content
AUTHOR
Self-published children’s book
I’m a self-published children’s book author, creating stories inspired by the places and communities that mean the most to my family. From writing, envisioning illustrations to publishing and marketing, I’ve loved bringing my ideas from concept to books that families can enjoy together.
More details at wilmingtonmom.com/hellowilmington
PRODUCT CREATOR
Idea > Product > Customer
I’ve also created and launched my own line of products, taking ideas from the initial concept through design, production and retail. Building products has given me a hands-on understanding of branding, storytelling, marketing and what it takes to turn an idea into something people want to buy.
Have a store? email me for wholesale pricing.
EVENT COORDINATOR
Community Connector
With a background in nonprofit and event coordination, I’ve always loved bringing people together and creating experiences people remember. From the big picture to the smallest details, I enjoy turning an idea into a well-planned, meaningful event. I’ host monthly Moms Night Out events + community get-togethers. I’ve hosted community gatherings like monthly Moms Night Out events, playdates and more!
CASE STUDIES + PAST COLLABORATIONS
